Bridging virtual and reality: How Cosworth and iRacing are redefining motorsport’s future

As the line between virtual and real-world motorsport continues to blur, Cosworth and iRacing are pioneering a partnership that’s transforming how the next generation experiences, learns and enters motorsport. We hear from those leading this groundbreaking collaboration on stage. Topics include:

• Redefining motorsport’s future: How evolving motorsport engagement is opening doors for brands like Cosworth and iRacing to inspire, educate and recruit the next generation of racing professionals.
• Democratising professional tools: Why Cosworth’s Pi Toolbox software, trusted from Formula 1 to grassroots motorsport, is now accessible worldwide through iRacing collaboration.
• The data revolution: How telemetry from iRacing and real-world racing data has proved nearly identical; and the implications for strategy testing, training and team development.